艾金森
Amazon hires Disney SVP Kyle Laughlin as director of Alexa Gadgets
Apple’s battery cases return for the iPhone XS and XR
The Future Of TV Is HTML
This Week On Bullish: Can The Bold Italic Come Back?
Microsoft Drops New Windows 10 Mobile Build, Promises Faster Release Cadence
Cisco Pops 2.5% After Reporting Better-Than-Expected FQ4 Revenue Of $12.84B
Yahoo Sags 4% After Alibaba's Q2 Earnings Disappointment
Microsoft Postpones Ship Date For Its 'Surface Hub' Wall Computer To January
You Can Now Run Windows 10 On Your Mac
Microsoft Drops Another Windows 10 Update
Zulily's Buyout Spike Leaves It Less Valuable Than When It Went Public
Microsoft Launches New Windows 10 Build, Vows To Keep Its Early Access Program Alive


漂流瓶终于彻底拜拜 微信7.0.4新版体验
微信漂流瓶被玩坏了 聊聊漂流瓶里那些事
微信关闭漂流瓶 它曾经满足了我们对世界的好奇
微信暂停漂流瓶功能:对色情内容零容忍
[视频]惠普Chromebook x360 14 G1评测:搭载Chrome OS的商务变形本
特斯拉:北京客户可三年免息融资购车并免费租赁车牌
借贷宝:停止催收百名裸条女大学生 未满23岁将不得借贷
京东白条多地频现盗刷 消费者遭催收公司“逼债”
借款野蛮催收行为将被规范 真是几家欢喜几家愁
为规范网贷催收 上海互金协会发行业倡议书
腾讯解释为什么微信没有夜间模式 真相你相信吗?
一张发行8年的微信唱片:只收录了4首歌曲


After An Approach From Facebook, Giphy Raises $17M At An $80M Valuation

当前位置: 艾金森 > 门户 > 海外资讯

点击量 34
编辑: 1   作者: Techcrunch   时间: 2018/11/13 21:28:49  

Giphy — the betaworks-backed platform for searching and sharing gifs — has just raised $17 million in Series B funding led by Lightspeed Venture Partners, with participation from General Catalyst and previous investors such as Lerer-Hippeau, betaworks, RRE Ventures, and CAA Ventures. A chunk of the round, $225k, is being raised through the Alphaworks equity crowdfunding platform.

The investment values Giphy at $80 million, and TechCrunch sources say that the Giphy team originally started shopping for the round in October, but got distracted by potential acquisition talks from Facebook. In the end, Giphy chose to continue pursuing partnerships with various social media companies and focus on the financing.

The financing will go toward growth, specifically hiring out more engineers and building out products, API partnerships, distribution partnerships, and the general user base. At this point in time, Giphy has no plans for revenue (at least not any that they'll share with me).

"We have a pretty big product roadmap planned for 2015," said COO Adam Leibsohn. "There is lots of really cool stuff coming out, like some incredible gif-making tools. We've learned a lot over the last year about what we need and what gif lovers need, so we're building against that knowledge base."

Put simply, Giphy is a search engine for gifs. The company tags gifs to certain categories or with various keywords to make finding the perfect gif that much easier.

And beyond that, Giphy ensures that artists are credited for their works and offers distribution tools to help spread the word. For example, Giphy launched a link shortener that automatically embeds a clickable gif into tweets instead of taking up characters with the gif link and the intended hyperlink.

The company launched out of betaworks in the same class as Dots and Poncho in April 2013, and has since gone on to raise a $2.5 million Series A alongside this recent $17 million Series B.

"Time and time again we've seen in the world of startups that if a product is defined in a single vertical that people associate the product with that vertical," said John Borthwick, managing partner at betaworks. "Google has a gif search thing somewhere, but it's one of two bazillion features on Google. The advantage that Giphy and other vertical platforms have is that people come thinking, 'I want gifs.' They're thinking of media type first."

The team, which started with about six people and has grown to 16, still works out of the betaworks office in NY, but Leibsohn says they're currently looking for office space.

"The biggest challenge to us right now is... We want everyone to know, love and use gifs," said Leibsohn. "There's a lot to unpack in there, plenty of which is challenging. The easiest way to put the challenges ahead of Giphy is that I want my mom to use gifs. Everyday."