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漂流瓶终于彻底拜拜 微信7.0.4新版体验
微信漂流瓶被玩坏了 聊聊漂流瓶里那些事
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借贷宝:停止催收百名裸条女大学生 未满23岁将不得借贷
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Google said to launch AMP-based Snapchat Discover-like feature
谷歌称推出基于AMP的Snapchat发现类功能

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编辑: 1   作者: Techcrunch   时间: 2018/11/13 3:06:02  

Google is creating a visual publication format for media companies similar to Snapchat's "Discover," based on its AMP mobile optimization technology for webpages and called "Stamp," according to a new Wall Street Journal report.

The program is said to be announced as soon as next week, and could include a range of publishing partners including Vox, CNN, The Washington Post and more. The "Stamp" name is said to be a portmanteau of AMP, and "St" from "Stories," the report claims, which is a term commonly used now for one-to-many short form expiring visual content among social service providers, including Snapchat, Facebook and Instagram.

The WSJ describes the product as offering slideshows composed of "swipeable slides" incorporating text as well as photos and videos, which is basically what you get out of Snap's own Discover stories in Snapchat. Stamp stories would be available broadly on the mobile web, and surfaced directly in Google search results, which could help considerably in terms of increasing their appeal vs. platform-specific products like Discover that require a user to already be within a specific app.

It sounds like we're likely to hear more about this sooner rather than later in terms of official details.